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Minimum Viable Product for Startups

Validate before you scale.
Build the minimum viable product first.

The minimum viable product is the startup founder's most important tool. It turns assumptions into evidence, protects runway, and gives you the data you need to raise, grow, or pivot — all in 8 weeks.

Book a scoping call →

Why MVPs matter for startups

The alternative is
betting everything on assumptions.

Validate the idea with real users

Surveys and interviews tell you what people say they want. A minimum viable product tells you what they actually do. The gap between those two things is where most startups fail.

Conserve runway for what matters

An MVP at £16,000 preserves capital for growth, marketing, and iteration. A full build at £150,000 leaves nothing if the assumptions were wrong.

Raise on evidence, not slides

Investors fund traction. A working minimum viable product with real users provides the evidence that a pitch deck alone cannot.

Iterate from data, not instinct

After launch, every product decision is informed by real user behaviour. The second version is better because it is built on evidence.

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Startup stages

Every stage benefits from
the minimum viable product approach.

Pre-seed

Validate the idea and build something to raise on. The MVP is your proof of concept and your fundraising asset.

Seed-stage

Turn investment into a product. Ship fast, acquire users, demonstrate traction to follow-on investors.

Post-revenue

Replace a scrappy first version with a proper foundation. Keep the users, upgrade the product.

Solo founder

No technical co-founder needed. We handle the technology. You handle the business.

Startup pricing

Built for startup
budgets.

MVP Build

£16,000

One core product. Auth, database, core functionality, deployment. 8-week delivery. Complete ownership.

Extensive MVP Build

£30,000

Multiple user types, admin panel, integrations, advanced workflows. Full commercial depth.

Common questions

Before you get in touch.

What is a minimum viable product for a startup?

The simplest working version of your product — real code, real users, real validation. Built to test whether anyone wants what you are building.

Why do startups need one?

Because the full build costs £80k–£300k and takes 6–18 months. An MVP costs £16k and takes 8 weeks. If the idea is wrong, you find out early.

Should I build before raising?

Usually yes. A working product with users is more compelling to investors than a deck.

Do I need technical skills?

No. Most of our clients are non-technical. We handle all technology decisions.

How long does it take?

8 weeks. Scoping in weeks 1–2, development in weeks 3–6, testing and launch in weeks 7–8.

Build your startup's minimum viable product.

Book a scoping call →